Pricing

Simple, transparent pricing.
No surprises.

Start free. Scale as you grow. Cancel anytime.

Starter

Everything you need to run your first research studies.

£0/mo

Free forever

  • Up to 50 responses/month
  • 3 active surveys
  • Basic question types
  • CSV export
  • Resources library access
  • Email support
MOST POPULAR

Pro

For growing research teams that need power and flexibility.

£59/mo

billed annually

  • 5,000 responses/month
  • Unlimited surveys
  • All 14+ question formats
  • Survey logic & branching
  • Panel management up to 5,000
  • Panel management tools
  • Analytics dashboard
  • API access
  • Priority support

Business

For research companies and larger insights teams.

£199/mo

billed annually

  • Everything in Pro
  • Unlimited respondents on your panels
  • White label surveys
  • Custom branding
  • Team management
  • Advanced analytics
  • SPSS & PowerPoint export
  • Dedicated account manager
  • SLA guarantee

Enterprise

Custom infrastructure for the largest research organisations.

Custom
  • Everything in Business
  • Custom SLA & SSO
  • On-premise option
  • Single sign-on (SSO)
  • Custom integrations
  • Compliance & audit logs
  • Dedicated infrastructure
  • Professional services

Sample & incentive guidance

Illustrative response cost ranges

Reference CPI ranges for studies you run on panels your team manages or via marketplace partners. Final pricing depends on profile, country, and study length — not the platform selling sample inventory.

Consumer General

£0.80–1.50/ response

5–10 minutesTypical CPI range

B2B Decision Maker

£4.00–8.00/ response

10–15 minutesTypical CPI range

Healthcare Professional

£5.00–12.00/ response

10–20 minutesTypical CPI range

Patient

£2.50–6.00/ response

8–15 minutesTypical CPI range

Specialist Audience

Custom

By length & quotaContact sales

FAQ

Frequently asked questions

Clear answers on plans, billing, response quotas, and country panel costs.

Yes. Upgrade or downgrade whenever you like. Changes take effect immediately and we prorate the difference on your next invoice.

A response is a completed survey submission. Partial responses and screened-out respondents are never counted against your quota.

Every paid plan includes a 14-day free trial with full access. No payment card is required to start.

Sample and incentive costs sit outside your SaaS subscription. Illustrative CPI ranges depend on audience profile, country, and study length — for panels your team manages or marketplace partners you connect.

No. This is infrastructure for research companies. You manage your own panels and respondent experience — we do not compete as a panel company.

Yes. Research companies running high volumes get custom pricing and dedicated support. Contact our sales team for a tailored quote.

Enterprise-grade compliance

GDPR Compliant
ISO 27001 Certified
SOC 2 Type II
ESOMAR Member
MRS Approved
HIPAA Ready

CKP Assistant

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